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How to Close your American Express Serve Card

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If you ever decide to switch from your American Express Serve Card to a Bluebird Card or Target Redbird Card, you will first have to close your American Express Serve Card.  Follow this tutorial and your Serve Card will be closed in a few minutes.  The first thing you need to do is log into your Serve online account and click the profile link.

Serve Home Page 1-15-2015

On your profile page, scroll all the way down to the bottom and click the Close Account button.

Serve Profile Section 1 Serve Profile Section 2 Serve Profile Section 3

Select a reason from the drop down menu, enter a reason in the text box and click the Close Account button.

Close Serve Account 2

Your Serve Card has been successfully closed.  You have 90 days to log into your Serve Card and view old monthly statements.

Serve Account Permanently Closed

If you try to log back into your Serve online account, you will see the following message.  If you decide to reopen your Serve Card, call the Serve Customer Service number at 1-800-954-0559.

Serve Account Permanently Closed View Statements

You will also receive a confirmation email from American Express regarding your closed Serve Card.

Serve Card Closed Confirmation Email

If you plan on opening a Bluebird account or Target Redbird account, you should be able to apply for the new card right away.  If you have any questions, please leave a comment below.

Here are other Serve posts that you may be interested in reading:


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33 thoughts on “How to Close your American Express Serve Card

    1. Grant

      Redbird is still in limited areas. I haven’t been to Seattle lately, so I am not sure if they have Redbird Cards in Seattle-area Target stores.

      Reply
  1. Sam

    Is today a good time to close Serve? I already got a temp card with a load of $500. I heard somewhere that we can load upto $1500 on temp card. How long does it take for the permanent card to arrive?

    If it comes this month – that’s great. If not, then I will try early next month.

    Reply
    1. Grant

      It is only good to close a Serve Card if you have plans to open a Bluebird or Redbird Card. I wouldn’t close my Serve Card without having a plan to get one of the other cards.

      Reply
        1. Grant Post author

          I haven’t had a Bluebird, Redbird, or Serve Card for years, so I’m not familiar with these cards anymore. If you want to close the card, go ahead.

          Reply
    1. Grant

      No, I got my Redbird Card from a recent visit to Colorado. You can also buy the temp Redbird Cards on Ebay for around $30. Not sure if that is worth it though.

      Reply
  2. BG

    I got mine for about $30 from Ebay and it was worth it for me. By the time Redbird flies to California it may be too late due to some possible MS crack down by Target. Get a Redcard that is pre-loaded at least a penny. That way it’s one less hurtle to get full activation of the permanent card. The clerks in Californa Targets are pretty clueless on the Amex version and may not know how to activate it at all.

    Reply
  3. holly

    How do you close your account with out a card number? I have zeroed out my account and there is no online option to close. When I call it asks for my card number which I do not have (never activated and probably got cut up a couple years ago).

    Reply
      1. Rosane Mordt

        Hello,

        I’m in the same situation, trying to cancel my card. No, I can’t say I lost it, because I have to log into the site to do that. I don’t remember my credentials, and have no idea of where my card is. I just want the account closed! The way I came to have a Serve card was about 4 or 5 years ago when I bought my phone, the card came as a bonus with it. I used the money in it right away for an Otter case for my then new phone. I’ve been trying to cancel the card ever since. I have written twice to the St. Petersburg, FL, address, to no avail. I have tried many, many times to call and cancel the card. Today, I spent about 2 hours on the phone, trying to connect with someone who could help. The AE Serve customer support number (800)954-0559 is automated only! There is no choice to cancel account, or to leave a message for someone to call back. There is only if you are an existing member (enter card number), or activate a card. There is no representative available. When I called a regular American Express number, the reps tried to help, but all they managed to find is the dratted 800-954-0559 automated line. The reps in the regular AE cards number see verbiage that the 0559 line has live representatives, but that is not true. At least not all the times when I tried to call them.

        Please help me close this thing.

        Thank you,

        Rosane

        Reply
        1. Grant Post author

          Can you ask for a replacement card and then use the card info to log into your Serve account and then close your Serve Card? Crazy idea but it just might work.

          Reply
          1. Rosane Mordt

            Hello,

            Thanks for the quick replay.

            That is a good idea, but every one of these ideas falls into the you either need to know your credentials to log in to the site, or know your card number for the site or the phone. If you forgot your credentials, and want to reset them, you need your card number. Aaaaarrrrggghhhhh. If I could get a live person on the phone, I’m sure we would be able to resolve this.

            Thanks,

            Rosane

          2. Grant Post author

            Why are you so inclined to close your Serve Card? Can you just let it go and move on? You’ve spent enough time on this issue.

          3. Rosane

            Thank you for your ideas.

            No, I cannot move on when there is an account on my name that I will never use. I want that line closed, and will continue to pursue that however frustrating the journey may be.

          4. Grant Post author

            I wish you good luck on your journey. Let me know if you ever figure out a way to close the Serve account. Have a great weekend.

  4. Shannon Counce

    My serve card was permanently closed and I didnt authorize that, how can I get it opened? Also i had a Zynga castelville card are those options still available?

    Reply
    1. Grant Post author

      If your Serve card is closed, there is nothing you can do. Just transfer all the funds off your Serve card and do not load any more funds to the card.

      Reply
  5. Stacey cogswell

    I wasn’t too cancel a serve card that I didn’t request from being sent how can I do it?

    Reply
        1. Grant Post author

          I understand. I would keep your Serve account open until your disputes are resolved, then you can close your Serve Card.

          Reply
    1. Grant Post author

      Hi Annoni, I’m sorry you are not able to close your account online. Hopefully you are able to close your account over the phone.

      Reply
  6. Nataly

    Hello I got my serve card today and I don’t like it I can’t find a way to cancel my card so will I be getting charged for stuff or what

    Reply

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